Feel-Good Fashion

Have you ever been in a store and there was a nice T-shirt you liked, but it was $10 more expensive and only $1.50 went to the charity it was linked to? TOMS shoes is the best example for this. People didn’t believe in Blake Mycoskie’s vision when they heard he wanted to give shoes away, for free.

He depends totally on the generosity of people.

How can you make a business on giving shoes away? Mycoskie, the creator of  TOMS shoes, thought of this genius idea when vacationing in Argentina when he met some social workers.

He was invited to see what they were up to and found that this group was giving shoes away, but they were used and noticed they did not fit properly. This is when the magic happened. He created this successful business because the matter was important to him.

It touched him so much that  later that year McCoskie returned to Argentina with friends, family and staff from TOMS and gave away 10, 000 pairs of shoes.

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